March 2, 2013
by Jeff Quattrone
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A Thousand Gardens in Africa

Now that Spring is coming, and gardens are germinating in minds and sunny windowsills, I thought it would be an appropriate time to write this post. For some, A Thousand Gardens in Africa is a half a world away, for most … Continue reading

November 25, 2012
by Jeff Quattrone
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¡TIERRA!, Lavazza’s Responsible Choice, Part 2

In my previous post, I contrasted the sustainable and socially responsible choice that Luiggi Lavazza made in 1935 to change his business vision, with the choice of greed that some American corporations indicated they will make in 2014 when a … Continue reading

November 18, 2012
by Jeff Quattrone
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¡TIERRA!, Lavazza’s Responsible Choice, Part 1

“I don’t want to be part of a world that destroys Nature’s treasures.” – Luigi Lavazza        It was during a trip to South America in 1935 when Luigi Lavazza expressed his dismay at the destruction of whole batches … Continue reading

October 21, 2012
by Jeff Quattrone
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My Plan for Turin and Salone del Gusto

I leave on Tuesday, and I’m excited and grateful. I’m scheduled to arrive in Turin, Italy,  Wednesday, at 10;30 a.m Turin time. Unfortunately, I won’t get to the preopening press conference and subsequent events on Wednesday. My hotel reservation were wrong, … Continue reading

October 14, 2012
by Jeff Quattrone
2 Comments

Lear’s Macaw – Their Feast is Vanishing Too

When I started writing this blog, I focused on the varieties of vegetables that have vanished from seed collections. Being an avid gardener,I know the value of biodiversity to the long-term health of the garden, and the environment. I admit, … Continue reading

September 29, 2012
by Jeff Quattrone
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Licuri Palm Nuts – Woman Gathers and 90% of the Lear’s Macaw Diet

So many stories, so little time. While reading through the information provided to me by Slow Food International’s press office, I came across the the story of licuri palms. The palms produce a local, traditional food that’s harvested by women … Continue reading

September 19, 2012
by Jeff Quattrone
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Expo Recap

The 2nd Annual National Heirloom Expo was  a wonderful event, and a successful one too. The expo folks estimate the crowd at 14,000 attendees. I’d say for a midweek event in it’s second year, that’s impressive. I’d like to thank The Petaluma … Continue reading

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